4 stages every insight must pass
This is the moat. Other CI tools stop at stage 1. We run all four before anything reaches your briefing.
1
Monitor
30+ live sources, continuous — not one-time
Ad libraries, review sites, pricing pages, homepages, social, job boards, LLM search visibility. Every source runs on its own cadence — some daily, some weekly, some real-time.
2
Verify
Cross-source agreement — no single-source claims
Every claim is checked against at least 2 independent sources. Example:
✓Pricing page shows new €49 Starter tier
✓Wayback Machine snapshot confirms change date
✓G2 review mentions the €49 tier independently
→ Confirmed
3
Validate
20+ automated checks — failing any drops the insight
Hallucination detectionCitation verificationInflation guardCross-source agreementSource reliability scoreDeduplicationRecency checkCompetitor scope matchEntity resolutionNumeric plausibilityQuote authenticityCategory validity+ 8 more
4
Score
4 real dimensions · written rationale · transparent
Specificity4/5
Named feature, view counts, platform details
Actionability4/5
Exploitable weakness — clear counter-action exists
Novelty3/5
Known trend — watch for acceleration signal
Evidence Quality4/5
Based on actual reviews with named friction themes
Combined confidence3.75 / 5
Questions about the confidence layer.
How the 4-stage pipeline works, what scores mean, and what happens to insights that fail any stage.
Confidence-scored insights, every Monday.
Free 30-day trial. Every insight with a written rationale.
